Hubspot states that 87% of video marketers report that video gives them a positive ROI while 93% say that it’s an important part of their marketing strategy.
Videos have proven to be an effective method for the distribution of information to customers and businesses because the retention rate is much higher than when using text and images. Forbes reported that viewers retain 95% of a message when they watch it on video, compared to 10% when reading it in text.
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